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How Effective is Vehicle Wrap Advertising for Business?

Business owners that own or drive at least one motor vehicle on a daily basis must have observed the volume of traffic in their city streets at certain times of the day. If you remember the last time you got caught in rush-hour traffic on your way to work in the morning, the number of other motorists on the highway is your potential audience if you advertised with vehicle wraps. And that’s in your city streets alone.

Data shows that almost 300 million vehicles were registered in the United States in 2018. Even if just a tiny percentage of that number is in your county or state, you’d still be able to reach a wider audience with vehicle wrap advertising compared to other traditional methods.

Dominate the Highway with Head-Turning Vehicle Wraps

You can be just another automobile on the highway, or you can stand out with captivating car wraps. Drive in style and increase your reach with wraps that get your message across. When you work with visual communications experts such as the ones we have at The Carolina Signsmith, you will come up with truck wraps specifically designed to attract the attention of your target market.

Get the chance to convert those passive eyes stuck in traffic into potential customers with professionally-designed car wraps for business.

What an Effective Wrap Looks Like

When truck vinyl wraps for advertising, there are things you need to consider in order to achieve the desired results.

  • Minimalist Design. Sometimes, less means more. The fewer the details displayed on each side of your vehicle, the higher the chance that your audience will absorb all the information. Remember, you could be driving between 6 and 65 miles per hour, and your audience will not have the luxury of time to read and retain your message.
  • Colors, Fonts, and Images. You can choose any design you want, but working with the right colors to create contrast and allow your message to stand out can be tricky. This is why it is crucial to employ the help of a professional graphic artist. If possible, stick to your brand’s color palette, incorporate your company logo, and use sans-serif fonts for readability.
  • Your Message. Finally, consider your message. What is it that you intend to convey? If you want to raise brand awareness, use truck wraps to display your logo, company name, and maybe a tagline to tell everyone what you are all about. You can also use this cost-effective advertising method to showcase your products and services, share your website address and social media handles or your business phone number.

The Top Vinyl Wraps Provider in Greensboro, NC

Whether you own one vehicle or an entire fleet of delivery vans, your company will definitely reap the benefits of mobile advertising. To make the most of your investment and guarantee success, work only with the finest sign company in Greensboro, NC. Our graphics advertising experts and professional wrap manufacturers and installers at The Carolina Signsmith work hand in hand to provide you with visually-captivating wraps that deliver results.

Contact us today to speak with a vinyl wrap expert for a free consultation on your next big project.

Source: https://thecarolinasignsmith.com/how-effective-is-vehicle-wrap-advertising-for-business/

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Written by The Carolina Signsmith

The Carolina Signsmith is a family-owned and operated small business founded on 25+ years of experience in operations leadership and project management in various industries focused on product quality, on-time delivery, and customer service. We consider ourselves not as a provider of signs and graphics but a supplier of “peace of mind.”
Our customers are business leaders and owners who have hundreds of things to focus their efforts on. Although essential to their marketing, branding, and public presence, signs, graphics, and printed media, should not be one of those things. Tell us what your signs and graphics needs are, and we will handle them quickly, seamlessly, on time, within budget, and hassle-free.

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